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Mobile Apps and Responsive Web Design

A complete mobile strategy should encompass both an app and a responsive website. The native mobile app will provide a mobile-centric experience for your existing and most loyal customers, while a responsive website can provide an optimized experience to new and old visitors browsing your website or discovering it for the very first time. If […]

Mobile Apps Drive Sales

Increased Conversions and Purchase Size For half of retailers, between 20 and 50% of online sales come directly from in-app purchases. Today, mobile app conversion rates are 100% higher than those on mobile websites, and 20% higher than those on desktop devices. Increasingly sophisticated mobile apps with engaging features will encourage usage and spending further. […]

We’re more than just a website company…

The Childress Agency has successfully designed and implemented client websites and web applications for both small and large businesses. Our experience in the industry allows us to accurately estimate projects and serve the range of our clients’ digital needs from website design and functionality to photography, copywriting, SEO, and digital marketing. Our experience working with […]

Mobile Apps Boost Engagement

App benefits range from effects on tangible revenue to effects on customers’ opinions of a brand. Strong app experience influence in-store sales, boost in -app sales, strengthen consumer-brand relationships and foster loyalty. Engagement Mobile app users will keep coming back to an experience that is convenient and personalized. Consumers view their apps as reliable sources […]

The Business Impact of Mobile Apps

The Benefits of a Successful App Connect with your consumers like you never thought possible with a custom mobile app for your brand. Follow us on Facebook! Help spread the word about The Childress Agency, Inc. Leave a Google review!

The user experience always starts with the page load time.

Some time back, Google had introduced ‘mobile-friendly’ labels in mobile search results. This label was added to sites which ensured a good mobile experience by being responsive. This label has recently been removed because Google says 85% of all pages in the mobile search results now meet the criteria of the mobile-friendly label. DOES YOUR […]

Mobile Website Design and Smart SEO Strategies

More than half of the 100 billion monthly searches happen on mobile devices. Mobile usability is no longer a debatable frill, it’s a requirement for success on the web. Modern search engines use complex algorithms to find, read, and ascertain the topicality of web pages. They can then match those pages with search queries looking […]

Typography’s Role in Branding

Mobile devises now accounts for more than 50% of website traffic, so our creative website designers keep typography choices consistent across mobile and desktop devises. There are many important choices to be made when designing or updating a website, typography elements should top that list as they play an important role in the first and […]

Effective & Smart Advertising Campaigns

Comparisons Advertising invites your target audience to evaluate how your product or service measures up against your competitors, says Gerard Tellis, author of “Effective Advertising: Understanding When, How, and Why Advertising Works.” Demonstrations of household cleaning products are a good example of this because they provide compelling visual evidence of which product does a faster […]

Why Is Advertising so Important to Virginia Businesses?

As far back as Ancient Egypt, advertising has served a critical purpose in the business world by enabling sellers to effectively compete with one another for the attention of buyers. Whether the goods and services your company provides are a necessity, a luxury or just a bit of whimsy, you can’t rely on a one-time […]