The Benefits of Translating Your Website Into Other Languages

So many websites continue to have faith in the power of the English language to reach out to all countries and populations. Their belief is mistaken. Providing multilingual content is an increasingly important requirement for sites worldwide. The simple fact is that the simple act of translating your website will increase your traffic significantly. Remember […]

Gerald Childress of Childress Agency Joins Government Military Affairs Council

Congratulations to Childress Agency Founder, Gerald Childress, who was recently requested to serve on the Fredericksburg Regional Chamber of Commerce, Government Military Affairs Council (GMAC). The team is so proud of you, and we know you’ll be a great addition! About Childress Agency: The Childress Agency is a certified Service-Disabled Veteran-Owned Small Business (SBVOSB), SWaM […]

Mobile Apps and Responsive Web Design

A complete mobile strategy should encompass both an app and a responsive website. The native mobile app will provide a mobile-centric experience for your existing and most loyal customers, while a responsive website can provide an optimized experience to new and old visitors browsing your website or discovering it for the very first time. If […]

Mobile Apps Drive Sales

Increased Conversions and Purchase Size For half of retailers, between 20 and 50% of online sales come directly from in-app purchases. Today, mobile app conversion rates are 100% higher than those on mobile websites and 20% higher than those on desktop devices. Increasingly sophisticated mobile apps with engaging features will encourage usage and spending further. […]

Mobile Apps Boost Engagement

App benefits range from effects on tangible revenue to effects on customers’ opinions of a brand. Strong app experience influence in-store sales, boost in -app sales, strengthen consumer-brand relationships, and foster loyalty. Engagement Mobile app users will keep coming back to an experience that is convenient and personalized. Consumers view their apps as reliable sources […]