We specialize in providing home builders with an incredible online experience that starts with a great modern, sleek, responsive website. Post launch Search Engine Optimization and on-line marketing campaigns will help build and sustain your business in the current digital market.
We will create a responsive website that will allow new clients to find you from any device they search for you on. This allows you to look great on desktops while capturing the 70% of people who search for businesses on their phones or tablets.
We are a design minded team driven to find the balance between beauty and function. Our goal is to build long lasting relationships with Fredericksburg Home Builders and serve them with our team’s combined experience. We have been working with home building companies since 2012 and look forward to learning if we are a match for you.
We don’t build ordinary websites. We strive to push boundaries, break barriers and uncork the creativity of our Fredericksburg custom home builders. Our passion is clean, clutter-free web design that functions seamlessly across all devices and platforms.
Our web design projects are creatively elegant, with the responsive user interface and functionality that today’s consumer demands. We deliver quality results by showcasing your products and services in the best possible light, generating interest and creating opportunity for consumers to dive deeper into your brand.
Each website element and function is carefully considered and developed, from site navigation to page transitions. Website subpages are organized to generate the maximum amount of exposure and interest with your target market. Headline text, graphics and video are carefully selected for their contribution to the overall look and feel or your website. The finished product is a cohesive, unique web experience that grabs attention and won’t let go.
The most beautiful websites in the world are nothing without effective search engine optimization. Search engines are the highways of the internet, driving traffic to the most relevant, substantive content as determined by a complex, ever-evolving set of formulas and algorithms. Search engine optimization ensures your website appears higher on the list of generated results via integrated content, keywords, backlinks and locality. Once your campaign has begun, your website will begin to rise in rankings.
Search engines are the primary source of traffic to websites, drawing almost 300% more users than social media. Mobile search is also important, as 25% of consumers access the internet solely from a tablet or smartphone. It’s also important to understand the difference between pay-per-click and organic search results, which account for 70% of the total links clicked by users.
With online advertising services, we expand your website’s reach beyond organic results. Our Google certified team of experts, design intent based marketing campaigns to connect your business with your target audience during the moments when your potential clients are most likely to make a purchasing decision. We also supercharge these intent based marketing campaigns with display and re-marketing ads to increase the demand in your product and service offerings at a much lower price point.
All of our online advertising services come with a best-in-class fully transparent reporting platform, allowing you to make the most educated business decisions through dashboards and periodically scheduled reports. By putting this data to work, we optimize your campaigns to achieve the highest level of efficiency and reduce the cost of customer acquisition in the long run.
There are over two billion registered social media accounts, nearly one-third of the earth’s population. Social media has become an increasingly important factor in marketing, as nearly half of consumers cite social media as influencing their purchasing behavior. Consumers prefer businesses that offer product and service information on their social media pages, as this offers convenience and ease of access on their mobile devices and a platform they’re accustomed to using.
Social media management is also important for search engine optimization. Social Media profiles can be optimized to return on relevant queries. Search engines like Google give precedence to websites with an active social media presence. The Childress Agency can integrate your social media into your custom website to allow your consumers to like and share your products and services, communicating the value of your brand to their friends and family.
Graphic design is the department where ideas come to life. Effective visual communications with consumers are paramount to building a successful brand identity. Consumers place an incredible amount of emphasis and focus on aesthetics. Quality products or services are expected to present themselves accordingly. An eye-catching website coupled with appealing print materials will create a positive impression of your brand in the minds of potential customers.
As important as quality is, so is cohesion. All of your brand’s marketing materials should evoke the same response. Colors, themes and layout should be similar, so consumers can recognize your brand quickly and from a distance. Creative, quality graphic design is an effective manner to favorably influence purchasing behavior.
We offer more than just websites to our Fredericksburg Home Builders. We have a wide array of services that can help grow and sustain your construction business. Speak to one of our talented brand managers today to discuss how we can further help you.